Email Executive

Farrow & Ball Ltd
Job Overview
Responsibilities:
  • Manage the setup of newsletters, campaigns and trigger journeys, including translations and approvals, whilst proactively analysing the data that comes in
  • Manage the email database, preference centre and scheduling of all email communications
  • Drive innovation to constantly improve engagement and revenue return, being able to implement the required changes when necessary
  • Manage adhoc email communication requests from showrooms to promote key events and activities
  • Encourage data capture across all markets, making sure you are meeting compliance requirements
  • Ensuring the onboarding of new prospects and customer is carried out correctly
  • Compile and present quarterly reports regarding email performance with any recommendations you have for improvement within the department
  • Develop Farrow & Ball global automated journeys
  • Use targeted customer communications to drive more value from the database and support the global marketing activity programme
Requirements:
  • Good communications skills to build relationships with key stakeholders and deliver presentations
  • Essential experience working with email service providers and html skills
  • Demonstrable analytical experience
  • Experience in direct and data driven marketing campaigns & programmes
  • Strong numerical skills
  • Experience managing on and offline direct marketing media campaigns and effectively tracking results e.g. Google Analytics
  • Experience manipulating, analysing and handling large data sets to deliver high quality commercial insights
Benefits:
  • A competitive salary, reviewed annually based on individual performance
  • 24 days' annual leave which increases with length of service (plus bank holidays)
  • Group Pension Scheme, matched by F&B
  • Generous staff discount on F&B products
  • Access to Perkbox, our retail discounts platform
  • Employee Assistance Programme with 24/7 support
  • Employee Share Plan
  • Company Sick Pay
  • Enhanced Maternity and Paternity pay
  • Life Assurance
  • Refer a Friend scheme
  • Cycle to Work scheme
  • Season Ticket Loans for travel
  • Free tea and coffee
  • Free onsite parking at our head office
Job Detail
  • Salary£27500 to £27500 Plus Benefits
  • ExperienceSee requirements
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